ANALISIS PENGUKURAN KINERJA PT X DENGAN PENDEKATAN BALANCE SCORE CARD
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The Balanced Score Card method is used to measure company X's performance in terms of four
perspectives; financial, customer, business operational, learning and growth. Primary data are used for
customer perspectives, operational and business, learning and growth. Whereas the financial perspective
uses secondary data; audited financial statements. The presentation technique uses descriptive analysis, the
data collected is processed and analyzed quantitatively through answer by Likert scale. A bit for the financial
perspective through financial ratios. The results showed that company performance differed for each
perspective.
Keywords: Balanced Score Card, financial, customer, business operational, learning and growth perspective
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PDFReferensi
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DOI: https://doi.org/10.35968/jbau.v5i2.443
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